Microsoft: Game Pass does not harm the industry, but complements it

According to the director of the ID@xbox program, Chris Charles, Xbox Game Pass does not “destroy” industry, but is a “addition” to the main Business models.

in this opinion, the representative of the microsoft shared in an interview with Gamesindustry.biz about fears regarding the signature services and Game Pass in particular.

"I would not call the action of Game Pass destructive, because they do not believe that this is the same, such as it was with Uber, who came and replaced all other taxis in this industry."

"This is rather an addition. People still buy many games, including Xbox. Game Pass subscribers also buy games, using the discount they receive as members of the club. So I do not think that Game Pass has become a destructive business model. He became an addition to her in a really positive sense. "

According to the Charles, and the ndustria should look for more such additional business models . He also compared this partly as digital distribution slightly changed the position of retail trade, but in the end it became an addition to it, allowing you to create games of different scales, not focusing only on discs.

It is noteworthy that Microsoft admitted recently as part of a proceedings on a deal with Activision Blizzard , that its service still "eats" games of games , indicating in the documents that the internal analysis of the company revealed the percentage of sales of basic games 12 months after they are added to Game Pass.