Despite the logistical difficulties, weak yen exchange rate and shortage of electronic components, which has already led to an increase in the cost of production of Switch, Nintendo is not going to increase the prices for up-to-date models of its consoles.
President Shuntaro Furukawa said this in an interview with Nikkei. "Now we don't consider similar plans.
There are two basic reasons. Firstly, in order to continue to provide the general public with access to our products, we do not want to make adjustments to current pricing decisions.
It is important for the company to consistently produce entertainment products of a variety of levels, while the issue of price tags is always carefully set in each case.
Second, Nintendo has also been successful in selling digital content, ”explained Nintendo's CEO.
In the same interview, Furukawa noted that Nintendo plans to maintain the current positive dynamics of Nintendo Switch sales in the sixth year of her life, with which new high-profile releases such as Splatoon 3 and Pokemon Scarlet & Violet should help in the coming months.
Earlier, Furukawa confirmed that Switch prices would not rise in Japan despite the weakening yen. Sony is still evading the answer to a similar question about PlayStation 5.
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